PEOPLE | As a t-shirt company, we have the unique ability to fundraise in a way that can reach many people. Meet @Oakley, she's one of our University of Illinois students. When times started to get tricky, she wanted to find a way to help. She created an online fundraiser to support small businesses in her town. A nice t-shirt and a simple design were all she needed to get started. She got local news coverage and her fundraiser made it possible to buy over 60 gift cards from restaurants around her town.